The pace of change in media is rapid. Marketers are constantly hungering for the next new thing that will reach prospects more effectively and strategies to get better performance from their campaigns. To meet this need, PMMI Media Group brings you Marketing Insights.
Through this website and accompanying newsletters, the media group will:
- Share results and lessons learned from testing new marketing vehicles with hand-picked advertisers and their actual creative
- Provide highlights of its proprietary research on media consumption behaviors of manufacturers
- Alert media purchasers to key B2B advertising trends
- Discuss content marketing best practices to aid marketers in developing high-performing campaigns
- Communicate latest PMMI Media Group product news
Marketing Insights is just one of many ways PMMI Media Group continues to support enterprise and define itself as the packaging, processing and automation industries’ publisher of choice for now—and the future.